In the New York Times article “Colleges Discover the Rural Student,” Laura Pappano writes about rural students in relation to the college admissions system. The image accompanying the headline on the home page was previously an image of a student in the field (on 1/1/17), and the header image when you went to the article was the current image of the student sitting on the tractor. Now, after two days, the image beside the headline on the homepage is the same as threader image with the article.
Throughout the article, Pappano references multiple statistics about rural students and college application and attendance. For example, she writes “Just 29 percent of 18- to 24-year-olds in rural areas are enrolled in college, compared with 47 percent of their urban peers. Research also shows that they “under-match,” attending less competitive colleges than their school performance suggests, often favoring community colleges.” This could have been made into a visual to accompany the piece. The article is fairly long, so another visual would have made the statistics easier to absorb and broken up the long text some.
In the article, Pappano links to the website of the programs she references, which is helpful for people looking for more information; however, the links do not open in a new window or tab. This brings readers away from the New York Times website, which will make it less likely that readers will continue on to view another article on the site.
The article includes features comparable with social media that make it more sharable. For example, the bottom of the article includes a bubble with the number of comments the piece has received so far (featured to right). The one downside of including this at the bottom of the article is quite long for the online platform, so there is no guarantee readers will make it to the end of the article. The top of the page does have links that prompt readers to share, so that does increase the likelihood of the article being seen if readers choose to utilize that function.